What a fantastic resource MailChimp® provides on their website.
What's more being a June 2015 update it is hot off the presses.
A table of email marketing benchmarks that provides the average email campaign stats by industry.
Even if you do not have an exact match for your industry type, you can still obtain an estimation of what to expect.
Being an average it takes into account businesses big and small, as well as good, average and not so well run email campaign statistics, obtained from businesses using the MailChimp® email platform.
If you want more info as to the make-up of the data then visit the MailChimp® webpage link just above the table below. They also have tips on improving your stats so it is well worth a visit.
And should you need assistance with developing a customer getting email strategy, automating your sales lead generation or managing an on-going email campaign, then give us a call, or click on the button below.
MailChimp® Email Bench Mark Table June 2015